The first decade of 20th century America saw Chivas 25 burst onto the scene. Alongside the flittering milieu of grand parties and theatrical attractions of Broadway, this luxury whisky took pride of place among the high society of New York. But Prohibition followed in 1920, cutting our 25-year-old Scotch whisky's reign short. In 2007, we reignited this remarkable blend to recreate the iconic tastes and textures that lay within the original luxury whisky. The pinnacle of blended Scotch whisky was reborn and remains a legend today.
What you smell and taste in a whisky is highly subjective.
Even the pros do not always agree on the tasting notes. Therefore, we have combined the tasting notes from several sources into a cross-section Nose, Palate, and Finish to find the commonalities between two whiskies. We use the Aroma Wheel with its concentric circles of increasingly specific tastes and smells (general in the center; more specific the further out you go) to find Exact, Secondary, and General matches between two whiskies. We also take into account other important factors like mash bill, barrel type(s), ABV, region, ratings, price and more. We then weight each factor based on what we believe to be the approximate importance it has in determining whether two whiskies are similar.
We're all different.
Again, we cannot stress enough that what you smell and taste in a whisky is likely going to be different than the person you're drinking it with. Whisky Mates is meant to be a guide to help you find what you like drinking, using the best methodologies available. In the end, rely on your own palate to tell you what you like and don't like.