Per Freddie Noe: The first release of Little Book draws inspiration from something close to home for me—the components of making a great bourbon whiskey. Little Book “The Easy” features uncut, unfiltered Kentucky Straight Bourbon blended with corn whiskey, rye whiskey, and malt whiskey- the three ingredients commonly found in a bourbon mash bill—to create an easy-drinking whiskey that's blended to be one of a kind. It all started when I was working in our Global Innovation Center, learning all about blending. I looked at the different types of whiskies available and saw that we had individual corn, rye and malt barrels. I wondered, “If you blend those together to the exact proportions of a bourbon mash bill, will it taste like bourbon?” So I tried it. I blended 4-year-old corn, rye, and malt whiskey, and let me tell you, it didn't taste like bourbon at all! The corn whiskey overpowered everything else, since the rye whiskey also had some corn in it. It wasn't balanced at all. That's when I was inspired to blend in the fourth component—some actual finished bourbon whiskey. When I started my search, our team gave me access to nearly every barrel we had in storage. I tasted and tinkered with bourbon aged six and even nine years, trying to achieve just what I was looking for in my inaugural release. What I found was that blending in four-year-old bourbon did what those others could not—ensured that all ingredients could complement each other without a single piece overpowering the final taste profile.

This batch is made up of four production dates that were aged in four different warehouses. The breakdown of barrel storage for Booker's “Pinkie's Batch” is as follows: 47% came from the 3rd floor of 7-story warehouse Z, 36% came from the 4th floor of 7-story warehouse 1, 11% came from the 4th floor of 7-story warehouse X, 6% came from the 5th floor of 7-story warehouse Q. The color of this batch is a rich, golden amber that really shines when you hold it up to the light and admire the glass you've poured. The aroma is balanced with brown spice and vanilla notes, which gives you a preview of the taste. When you first sip it, your mouth is filled with Booker's signature vanilla flavor, and it leaves you with a lingering well-rounded finish. I know my dad and grandad would have enjoyed this batch over a football game, and I'm very proud to name this batch in honor of my granddad, Frederick Booker Noe.